The scheme aims at the development of certified organic production in a value chain model to link growers with consumers and to support the development of entire value chain starting from inputs, seeds, certification, to the creation of facilities for collection, aggregation, processing, marketing and brand building initiative.
Ministry of Agriculture invites citizens to use their creative skills and make posters that showcase the objectives of the MOVCDNER scheme. The objectives are listed below:
To develop crop commodity specific organic value chain and address gaps in organic crop production, wild crop harvesting, organic livestock management and processing handling and marketing of organic agricultural products
To facilitate partnerships between farmers and organic businesses (Farmer Producer Companies) in domestic and export markets
To empower producers with program ownership by organizing them into FIGs with the final aim to federate into farmer producer organizations/ companies
Develop NER products as brands/labels through brand building and facilitating stronger marketing access under the ownership of growers’ organizations/ companies
Creating state specific lead agency (Organic Commodity Board or Organic Mission) for coordinating, monitoring, supporting and financing the development and operationalization of entire value chain.
The posters can be either in English or in Hindi
Size of the poster should A3 in digital format
Last date of submission of entry is 5th April, 2018.
Two winners will be selected and will be awarded cash prizes by the Ministry of Agriculture and Farmers Welfare/;
First Prize: Rs. 20,000
Second Prize: Rs. 10,000
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